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On the Virtual Road – Blog Touring

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For the past ten days since the new Charlie Fox novel, BAD TURN, came out, I’ve been on the road—virtually speaking. I’ve travelled halfway around the world without ever leaving my desk. I’ve been Blog Touring—or perhaps that should be Tour Blogging?—rather than the physical kind of touring. And it’s been fun.

Of course, in the past I’ve travelled all over the place to libraries and bookstores for the publication of various books in the series, quite often using a trip to the Bouchercon World Mystery Convention to kick things off. As Bouchercon is held in a different city/state every year (even making it over to the UK several times) it means that the starting point has also always been different.

But, this time around I knew I wasn’t going over to Bouchercon and work-in-progress projects are beginning to pile up. So, doing another blog tour, ably organised by the fearsomely efficient Ayo Onatade, seemed like a good choice.

I’m told that sometimes authors rely on their blogger hosts doing a series of reviews but I hesitate over this way of doing things. What happens if one of the reviewers involved really doesn’t like the book? After all, I would have thought they have far too many books on their teetering TBR piles to read it first, just to make sure.

So, I prefer to do guest posts and articles on topics related to the book, mixed in with a few reviews where blogger/reviewers are happy to do them.

Read the whole of this blog over on Murder Is Everywhere.